Great Minds is a YouTube series interviewing some of the leading minds in branding, marketing and social media. If this is an industry you are looking to get into, it is worth checking out the latest episode with @i.am.5ft, who you may have heard of from TikTok. Within the episode, he discusses growing his TikTok following organically to 120k+ followers, avoiding potentially damaging brand partnerships, big footwear deals, how to build a brand and so much more.